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  1. #101
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    Some questions came to my mind in relation to the above article:

    1. Is Shilla Travel Retail a pre-owned watch shop?
    2. If not, how come their (new) watches need to be serviced or repaired?
    3. Does it mean they accept customers' watches to be sent for repair/service?
    4. If they even had to send their new watches for repair/service, what does it say about those
    brands mentioned?
    5. And if this is standard practice across watch retailers in Singapore, would it mean that
    watch companies like The Hour Glass, Cortina, Sincere, Watches of Switzerland, etc, had to
    monitor and regularly send their watches to service, when they are left unsold for a specific
    period of time?

  2. #102
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    the world's most valuable watch brands, read the article here.

    rolex is one of the top 10
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  3. #103
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    1) Shilla is NOT a preown watch shop. hence, is the article reporting the truth or is it otherwise. sometimes one has to read articles from any sources with a discerning mind. this was taught to be when i was doing my A level.

    2) refer to point 1. sometimes one has to see the BIGGER picture.

    3) some watch retailers do accept watches on customers' behalf to be sent to the respective service centre for service/repair. if a watch retailer accept on customer's behalf, there is usually a written down a service form where customer will get one copy for reference.

    4) refer to point 1. in an event where the new watch requires service, would you as a walk-in customer know? most watches are checked periodically before it is put on display.

    5) there are some protocols that these watch retailers adopt to monitor stock level. some protocols have loopholes where it can be exploited by any level of management. if you want to know more, you can contact me to know it offline.



    Quote Originally Posted by Oceanklassik View Post
    Some questions came to my mind in relation to the above article:

    1. Is Shilla Travel Retail a pre-owned watch shop?
    2. If not, how come their (new) watches need to be serviced or repaired?
    3. Does it mean they accept customers' watches to be sent for repair/service?
    4. If they even had to send their new watches for repair/service, what does it say about those
    brands mentioned?
    5. And if this is standard practice across watch retailers in Singapore, would it mean that
    watch companies like The Hour Glass, Cortina, Sincere, Watches of Switzerland, etc, had to
    monitor and regularly send their watches to service, when they are left unsold for a specific
    period of time?
    if you have issues with your account, click here for self help and read forum rules here. 90% of your answers can be found in Forum FAQ

    i DO NOT respond to any pm regarding account issues

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    disclaimer : all opinions expressed are personal

  4. #104
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    Read about the record-breaking S$24.38 million Daytona here!

  5. #105
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    Default Watch brand or luxury brand...

    Quote Originally Posted by triton View Post
    the world's most valuable watch brands, read the article here.

    rolex is one of the top 10
    luxury or watch? pp is not even inside so it is taking about affordable luxury... not really watch brand only lah.

  6. #106
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    Quote Originally Posted by Oceanklassik View Post
    Read about the record-breaking S$24.38 million Daytona here!
    Dun waste your time... you know paul?No dis-respect but never hear of him until ppl keep writing paul's daytonna... Elvis maybe but not paul who past away less than two decade. The west like to hype themselves up. Hope is not another omega-mania in the making at this auction...

  7. #107
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    Default From the Straits Times, Life! (Nov 9, 2017)

    A watch brand for and by millennials

    FBA4D38A-2116-49F7-B26A-F2890AF5ED02.jpg

    NEW YORK - Watch out for Mr Jake Kassan, 26, who likes to play a little game - ask other 20somethings for the time and see if they glance at their wrists or phones.

    "More often than not, they reach for their phone," he said. This might seem like a problem, given that he and his business partner Kramer La-Plante, 26, run Mvmt, a watch company that targets millennials. But Mr Kassan couldn't care less.

    "Watches have evolved," he said. "Our audience cares more about the style of a watch than its function."

    Millennials are often thought to be the lost generation when it comes to watches, since they were raised with cellphones. They are often too busy struggling to carve out careers in an uncertain economy to fritter away money on their yuppie parents' status symbols, so goes the popular opinion.

    Funny, then, that a Los Angeles-based watch start-up, founded by a couple of college dropouts in 2013, has become an industry player (the company said revenues were US$60 million, or S$81 million, last year) by selling old-school timepieces to people too young to remember rotary phones.

    The business is built on a simple, if implicit, premise: Young adults, with their do-everything smartphones and tablets, may not need another device to help them navigate their daily existence. But they care deeply about any image enhancer that helps them pop up Instagram.

    It seems to have worked. Company research shows that 88 per cent of its customers are under 34 years old and 45 per cent are under 24.

    "The belief that traditional watches are relics of the past is false," Mr Kassan said. "Our consumers may not be the most formal in their attire, but they are very intentional. They think about what they wear, about what is... up-to-date. That may be ripped jeans and a T-shirt, but it's not a baggy T-shirt with stains on it."

    The partners, who met in Santa Barbara, California, after leaving college, each had tried his hand at e-commerce and crowdfunding ventures, with middling success. While neither was what you would call watch-obsessive, both considered timepieces important fashion accessories, but had a hard time finding a brand to fit both their style sensibility and budget.

    "You had Nixon which is very action-sports oriented - skater, surfer," Mr Kassan said. "You had Michael Kors which was too blingy." Many entry-level brands were priced at US$400 or US$500, a stretch "when you're barely able to make rent".

    They sought to create the kind of watch that they would want to buy. In an era of H&M-style fast fashion, they sought to produce watches that were head-turning, but also inexpensive enough that you could buy four or five.

    The strategy was to keep costs under US$200 by selling directly to consumers online, eliminating the standard retail mark-up and relying on social media for marketing.

    As the company has grown, however, it has begun selling in stores such as Nordstrom, advertising on radio and television, and has also expanded into sunglasses. The original Mvmt line, which was introduced on the Indiegogo crowdfunding platform, was tastefully designed.

    Watch geeks will draw obvious parallels to minimalist Swiss classics such as Movado Museum Dial series and the IWC Portofino, which are far more expensive. The Mvmt watches delivered sleek, hyper-minimalist design for prices that range from US$95 to US$180. They largely did away with numerals for hour markers or luminescent hands.

    To set itself apart in a sea of under-US$200 fashion watches, Mvmt positioned itself as an Instagram-first watch company. Its Instagram feed for its men's line, for example, which has more than 855,000 followers, is a cornucopia of shots of stylish young lovelies cavorting in exotic locales and wearing cool watches.

    While the company experimented with celebrity endorsers, including reality TV personality Kylie Jenner and basketball star Klay Thompson, it found its footing with a social media star known largely to other millennials: Sam Kolder.

    The latter is a globe-trotting young videographer and thrill-seeker with more than 590,000 Instagram followers and great abs.

    "Our whole thing is, 'Dress with intent, live with purpose'," Mr Kassan said. "He scales buildings and scuba-dives with sharks. But he's not going to five-star resorts. He's just doing something everyone can do."

    And wearing a watch that everyone can wear.

    - NYTIMES

  8. #108
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    Default best blue dial watches for men

    click here to read what are some of the best blue dials watches for men
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  9. #109
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    What an article to start a blue Monday...

  10. #110
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    Default Will this kick-start a new trend of using another material for future watches?

    Casio's G-Shock watch still hitting the big time after 35 years

    Its enduring popularity a surprise even to its creator; new sapphire crystal model to be released next year

    Its brand longevity has surprised even its creator, especially for a product made so durable it shouldn't need replacing. But with over 100 million watches shipped around the world, the demand for the Casio G-Shock is showing no signs of waning as it turns 35 next year.

    Casio kicked off the brand's 35th anniversary celebration last Thursday in New York City - the venue was selected because it was in the United States where the G-Shock craze started - with a press conference followed by music from designer, DJ and founder of fashion label Off-White, Virgil Abloh, and performances by members of popular US hip-hop collective A$AP Mob.

    Created in 1983 by Casio engineer Kikuo Ibe, the G-Shock watch is famed for its extreme sturdiness and toughness.

    "Actually, I never imagined that it (G-Shock) could last this long. I am just grateful that it has sustained for so long," Mr Ibe told The Straits Times before the press conference.

    This is especially so since a G-Shock watch can last so long that wearers do not really need to replace their watches.

    "Generally speaking, for any product, we should develop products that can last at least 10 years," said Mr Ibe, adding that he was glad that Casio's management was not concerned about the longevity of the product.

    "Whenever there are new models (of G-Shock), there are collectors who buy the new products even though their old watches are still working." And this has helped the G-Shock to thrive.

    During the press conference, Mr Ibe announced a sapphire crystal G-Shock that he has been working on. Details of this watch are scarce at present. But it is said that its case is protected by sapphire crystal and will be almost unscratchable. The sapphire crystal G-Shock is scheduled for release some time next year.

    Mr Kazuhiro Kashio, president and chief operating officer of Casio, recalled how a Casio commercial in the US 25 years ago - showing an ice hockey player using a G-Shock as a puck and how the watch still worked despite being hit - triggered interest in G-Shock watches.

    "A US TV programme then tried to verify the commercial's claim and found the watch to be truly unbreakable," he said.

    Sales surged and the G-Shock's popularity was then "imported" back to Japan and subsequently spread worldwide. Mr Kashio feels that Casio did "something unprecedented". And with users wearing G-Shock all the time because it is unbreakable, he feels that Casio is contributing to society in a way.

    "The G-Shock is a watch. But at the same time, it is something beyond a watch," said Mr Kashio, pointing to how Casio has created a culture on its own.

    Over the years, the G-Shock has found fans among military figures and famous adventurers. It has also transcended into a pop and fashion icon. Casio has done several collaborations with many artists, celebrities and designers, such as Eric Haze and Robert Geller.

    Mr Haze, an American artist and designer, has worked with Casio for 20 years to create special editions of the watches. He also designed the G-Shock's 30th and 35th anniversary logos. He feels that unlike his own works, which might be limited in reach, working with Casio has allowed him to expand to more audiences around the world.

    "The idea that my ideas and style go so far out into the world and are well-received is the most satisfying part," said Mr Haze.


    - Trevor Tan
    New York City

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